Just the other day, I came across a website for an app, and saw that it had links to the App store and the Play store. I was curious about how it was doing, so I had a look at the reviews, and was surprised to see that most of the reviews were bad. People were...
Dominic de Souza
Jack & the Beanstalk, David & Goliath, and Jayson Gonzalez
If you haven't been following the hilarious exploits of Jayson Gonzalez and the Krispy Kreme donuts fiasco, here's a link. My summary is this: a student in Minnesota saw an opportunity in the market, and grabbed it. Krispy Kreme at the time has no stores in Minnesota...
You see something on a Desert Island: now what?
The sand swirls into your mouth, and the briny backwash of the tide swirls you around like a lost tooth. Half baked from blinding, mid-morning sunshine, and half-shrivelled from hours drifting across a lagoon, you push yourself up onto your knees. You and a group of...
The day I started a magazine, and created a tribe
Leading a tribe is like showing people where to go, and then getting out of the way. It's not an ego trip. It's a we-go together trip. A few years back, I was hugely excited to be given carte-blanche to start up a tribe. I was working with a private, distance school...
3 reasons a podcast could be amazing for your brand – with Keri Roberts
In this episode, we cover the 3 valuable things a podcast can bring you, simple ways to start, why you should love what you do, why you shouldn’t feel pressured to do what’s popular, and some tips about your audience.
Why you should create a course for your brand – with Josh Hall
Welcome to episode 11 of Dreamchasers! Josh Hall is a web designer and business educator loves making online courses - and just clocked in his 7th course. Together, we talk about why making a course is something valuable for your brand. Many people have a lot of...
How partnering helps you get out of the grind and find freedom, with Betty Dang
Welcome to episode 10 of Dreamchasers! Betty Dang is a Love Coach who works with executives to heal the effects of toxic relationships and environments on workplace culture. In this episode, we're talking about the kinds of freedom and power you can bring your...
Win better clients by leading with your culture before your services – with Pavlos Rizos
Welcome to episode 9 of Dreamchasers! Pavlos Rizos has launched a fresh brand for himself in marketing, with a special focus on leading with culture. Pavlos is deeply passionate about a set of Nordic values, " values like openness, respect, creativity and...
How to stop discounts and start delighting your customers – with Chris Askew
Welcome to episode 8 of Dreamchasers! Chris Askew runs his own marketing agency and podcast, with a background in business. We talk about service-based businesses getting away from discounts, and focusing on delighting customers - so that you can raise your prices!...